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Thursday May 11, 2006
YouthNet gets frisky with Durex
Those of you with eagle eyes might have noticed some ads for Durex's 'He Says You Say' campaign in a few magazines recently (Heat, Company, Glamour and More).
The campaign follows some research by Durex that highlighted 16-24 year old heterosexual girls as a key target group needing support, guidance and the confidence to insist their partners use a condom. We've endorsed the campaign alongside Brook, Marie Stopes, National Aids Trust and The Terrence Higgins Trust.
It's sparked off some interesting debate on our discussion boards, particularly around its targeted approach.
The campaign website has some smart responses to some of the excuses for not using a condom that crop up from time to time - you can even win an 18-30 holiday by rating them.
So, what's the worst excuse you've ever heard?
Posted by Sam Thomas ( 1:55 PM ) Link to this post Comments[0]
